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Were you aware of the fact that on average we check our phones at least 160 times a day?  The true potential of SMS marketing or text marketing has yet to be utilized effectively. Although, they remain as one of the reliable ways for businesses to communicate.  In the past few years, there has been […]

Influence of Gen Z Every new generation comes with a laundry list of challenges, which is why marketers need to come up with unique business plans aligned with consumer needs.  Gen Z’s are on another level of technology and culture shift, so here are all the marketing tricks you need to know in order to […]

Top digital marketing trends 2021 “2020 was the year we saw content creators rise on the social front. The new cultural needs and audiences have transformed the way content is being created.”  Consequently, platforms have gone through major updates and integrated the latest functionality developments to adapt to the current consumer needs. Bolstering brands to […]

Conversational AI Revolutionizing Customer Experience Conversational Artificial Intelligence (AI) allows businesses to manipulate technology to create human-like interactions. Today perpetual technological innovations are taking B2B marketing to a whole other level.  Innovators through artificial and natural interactions are slowly bridging the gap between us and computers. However, Conversational AI technologies are the transparent barrier providing […]

top search engine strategies 2021 Search optimization is the most important tool marketers use, consequently, Google has one of the best search engines accessible to all. It is a gatekeeper of the world wide web, a catalyst in providing users with a better experience. Why? Let’s dive into the numbers.  Organic search is responsible for […]

Digital Marketing Trends 2021 Tiktok released its first AR effect TikTok rang in 2021 with the launch of LiDAR-powered AR-enhanced effects. Only our fellow Apple 12 Pro users will understand what I’m talking about.  Dive into a colourful lair of augmented reality made up of an explosion of confetti. That takes the user into a […]

Key Elements for Effective Social Media Videos Do you remember the last time you watched a video? And it left you in awe.  Granted Videos have been around forever. However, each day they get increasingly popular in driving engagement and reach.  And according to statistics, the number of people turning into a Facebook Live has […]

Effective Real Estate Marketing Tools 2021 If you are a real estate professional, then you must understand how hard it is to manage everything simultaneously. From approaching leads to signing the deals a real estate agent has very little time to do everything.  If you are a professional real estate agent and need some assistance […]

An early indicator is that cryptocurrency will soon be incorporated into businesses this year.  8 Biggest 2021 Tech Trends The year 2020 will be a memorable reminder as the period we learned to appreciate our inner circle of friends, family and peers. But what kept us connected and informed the most in confusing times was […]